“A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.” – Scott Cook
Link – http://www.deborahschultz.com/deblog/2008/02/the-economics-o.html
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About
- KeithEmmel.com is the professional weblog home of entrepreneur Keith Emmel and the Change the Game business strategy. I maintain a personal blog of sorts through tumblr - http://keithemmel.tumblr.com/
